Delivering Visitors

The marketing strategy is designed for maximum exposure amongst the Show's key audience. The comprehensive campaign reaches across key media channels, forms powerful partner alliances, and taps into Clarion Events' database of high spending consumers. It includes:

• Extensive promotion and coverage with our title media partner in The Times, The Sunday Times and on The Times Online
• High-profile advertising campaign via the national and regional press, specialist travel publications, lifestyle titles and online
• Radio campaigns targeting the core visitor groups across key stations
• Outdoor advertising via London Underground and prominent poster sites
• Extensive direct mail, email marketing and leaflet distribution campaign (over onemillion pieces) through partners, retail outlets and targeted databases
  Public relations – a dedicated high-profile campaign across all mediums, designed to drive visitors to the Show

To find out more about our marketing opportunities and to maximise your presence at the Show please contact Helen Gegan +44 (0) 207 370 8207 or email helen.gegan@clarionevents.com.