Magari Tours is an innovative brand of authentic small group escorted tours to Italy features five key regions of Tuscany, Lombardy, Umbria, Puglia and Sicily. With a maximum of 19 participants, our tours operate in the shoulder seasons when the weather is ideal for sightseeing, destinations are less crowded and traditional food & wine festivals take place. Our choice of tours features off the beaten track ‘hidden gems’ and lesser-known locations with stays at handpicked hotels where food, authenticity and sustainability are the focus.

Our 2026/27 tours include newly introduced artisanal experiences with more immersive excursions to meet increased demand for ‘off the beaten track’ authentic experiences, offering you the opportunity to discover more about the local way of life, culture, food and heritage.

We are operated by group touring specialists Success Tours Ltd, part of the Albatross Group, a collection of travel companies formed in 1985 with unparalleled expertise in the group touring market. Backed by 40 years of expert knowledge in creating bespoke itineraries to experience the authentic best of a destination and with strong hotel and supplier relationships, Magari Tours can guarantee memorable tours of a lifetime for clients looking for experiential and immersive Italian holidays.

Magari Tours is a member of AITO and is ATOL and ABTOT protected.